Ready to stop planning and start looking for your first client?
Use this checklist to get your coaching offer live, start reaching players and build your reputation from the ground up.
Need more detail behind each step? Our complete guide to finding your first gaming coaching clients covers the strategy behind building your offer, reaching players and landing those first bookings.
🎯 Define Your Coaching Offer
✅ Choose the game you want to coach
✅ Decide which types of players you can help
✅ Identify the main skills or problems you’ll coach
✅ Choose your coaching format – live coaching, VOD review or both
✅ Decide how long each session will run
✅ Make your offer specific and easy to understand
Still working out what you should offer? Our guide on how to become a gaming coach covers choosing your game, coaching niche, target players, pricing and the skills you’ll need to get started.
📝 Create Your Coaching Listing
✅ Write a clear, benefit-focused title
✅ Explain your gaming experience and qualifications
✅ Tell players exactly what they’ll get
✅ Explain who your coaching is best suited for
✅ Add a strong featured image
✅ Complete your seller profile
✅ Add relevant screenshots, stats or achievements where appropriate
✅ Check your listing before publishing
Ready to put your offer live? Start selling gaming coaching on StackedGame and create a coaching offer players can discover and book.
💰 Set Your Starter Price
✅ Research what similar coaches are charging
✅ Choose a competitive introductory price
✅ Make sure the price still respects your time
✅ Consider offering a shorter introductory session
✅ Add useful extras instead of competing only on price
✅ Review your pricing once you’ve earned your first reviews
Need a benchmark? Compare how much video game coaching costs across different games, coaching formats and experience levels before deciding where to position your own rate.
📅 Set Your Availability
✅ Decide when you’re realistically available to coach
✅ Add your available days and times
✅ Leave enough time between bookings
✅ Keep your availability up to date
✅ Make sure clients know what happens after booking
The easier you make it for someone to find a suitable time, the fewer barriers there are between viewing your coaching and booking it.
👥 Find Potential Clients
✅ Join communities related to the game you coach
✅ Find Discord servers where players discuss improvement
✅ Participate in relevant Reddit communities
✅ Check gaming forums and social communities
✅ Look for players actively asking for help
✅ Read community rules before promoting your coaching
✅ Avoid spamming your listing
Remember:
Help first. Promote second.
🧠 Show What You Know
✅ Answer player questions
✅ Share useful gameplay tips
✅ Analyse common mistakes
✅ Post short gameplay breakdowns
✅ Explain why certain strategies work
✅ Share helpful content consistently
✅ Give players a preview of your coaching style
You don’t have to tell everyone you’re an expert.
Show them.
🎮 Deliver a Great First Session
Once someone books, it’s time to turn that first client into your first success story.
✅ Ask the client what they want to improve
✅ Prepare before the session
✅ Arrive on time
✅ Listen before jumping into advice
✅ Identify their biggest improvement opportunities
✅ Explain concepts clearly
✅ Give practical advice they can use immediately
✅ Leave time for questions
✅ Finish with clear next steps
Your client should leave knowing what they’re doing wrong, how to fix it and what to practise next.
⭐ Build Your Reputation
Your first few clients can provide the proof that makes attracting future clients easier.
✅ Follow up after the session
✅ Provide a short summary or improvement plan
✅ Ask for an honest review
✅ Keep track of client progress
✅ Save useful feedback
✅ Share success stories with permission
✅ Encourage referrals naturally
Your first few clients aren’t just bookings.
They’re the beginning of your reputation.
🔁 Turn One Client Into More
Once you’ve landed your first client, don’t immediately go back to square one looking for another.
Make the most of the relationship you’ve already built.
✅ Give clients a reason to book another session
✅ Suggest a logical next area to work on
✅ Offer multi-session coaching where appropriate
✅ Personalise future sessions around their progress
✅ Keep improving your coaching based on feedback
✅ Gradually adjust your pricing as demand grows
🚀 Your First Mission: 0 → 1
Forget about becoming the biggest gaming coach overnight.
Your first target is much smaller:
Get one client.
Want some structure for getting there? Follow our 30-day plan to find your first coaching client and work through these steps over four focused weeks.
Then follow the cycle:
🎮 Deliver Great Coaching → ⭐ Earn a Review → 🔁 Get Another Booking → 📣 Build Referrals → 🚀 Grow
Once you’ve done that, you’re no longer wondering whether someone will pay for your gaming knowledge.
You’ve proved they will.
Now take what worked, improve what didn’t and do it again. 🎮🚀
